Visual media has come to be an indispensable part of today’s life. People have grown accustomed to and crave more visually appealing content. One of the best ways to promote your brand and bolster the business is by using video. Whether it is animated or VFX-incorporating, videos have emerged to be the top choice. Viewers now have a short attention span and are active social media users. Therefore, it is necessary to have an explainer video that is both informative and engaging. One of the top production houses in Kolkata is Hi-Tech Animation Studio. Moople is a premiere organization with a pan-India presence with several training facilities operating under the brand name Hi-Tech Animation.
In order to get the best results in terms of video for your business, read this blog to know about the production house.
How do I get started?
The videos posted by you will reflect your brand and your belief system. You want to communicate the right message to your prospective clients. You have to choose the correct animation studio so that they can communicate fruitfully on your behalf. There are numerous options available as far as production house is concerned but you have to be careful while choosing.
Budget
The first thing you have to bear in mind is the budget that you are willing to spend on this campaign. Live-action videos would cost you lesser than animated videos.
Nevertheless, the cost of a video depends on several factors such as novelty, length of time, complexity, and audio.
Remember to pay for only what you get. Expensive videos do not necessarily mean superior quality videos. It might not be a problem to get quite a few options for the budget you have in mind.
Hi-Tech Animation Studios provide excellent videos that won’t burn a hole in your pocket. No matter the industry your business belongs to and the type of video you want to be produced, they have it all.
Portfolio
Once you have sorted out the budget, it is time to enquire about the various studios. A reliable way to judge an animation studio is by watching their demo reel or portfolio. You might not be in a position to judge well if you are not knowledgeable about the field of animation.
There are a few questions you can ask the production house –
- How many videos of quality are present in their portfolio?
A higher number of videos is indicative of a more experienced team of professionals.
- What is the quality of the video?
We are aware that quality exceeds quantity. Do not pay attention to just the number of videos but the quality too. Are the videos intricate yet convey the message clearly? Are the designs original and creative while being consistent with the brand?
- Do you understand the story?
The goal of an animated explainer video is to connect your target customers with your company by explaining your company’s interests. Are the methods they are using akin to infotainment? If you do not grasp the intended message, you have to opt for some other company.
Fortunately for you, Hi-Tech Animation Studio takes into consideration the choices and preferences of the customer.
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Customer Service
Once you have gone past the above steps it is time to contact them. Look into the matter of how friendly they are and how much they care about your success. In order to get the best advertisement videos, the production house has to understand the mission and vision of your company clearly.
Certainly, they have expertise in this field and are able to deliver professional results. The consent reached must be mutual which is to say, the slipper must fit the feet! Also, you would opt for a production house that wants to succeed in your field.
Aftercare
After narrowing it down to a few companies, you have to finally select the apt one. You also have to take care of what happens once the video has been produced. On which platforms will the video be uploaded?
Will the video be accompanied by posters, banners, or GIFs? Many services would provide you with these extra services to make sure that the advertisement reaches the targeted audience and interact with them efficiently. If you have some customized requirements, they must be able to take care of it.
Hopefully, keeping the above points in mind will help you to hire the services of a top production house. Hi-Tech Animation Studio is the leading production company in Kolkata that adheres to the aforementioned factors. Employing state-of-the-art production facilities, they strive to achieve exceptional results. They also offer various multimedia courses under the name of Moople Institute of Animation and Design. Visit their website today to know more.
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